Getting started is easy. Just fill out this form, and we’ll be in touch to help you take the next steps. If you’re already a partner, you can log in via our self-service platform Merchant Portal.

Create high-impact ads, pay only for results

Q: What are Wolt Ads for Merchants?

Wolt Ads is an advertising tool built for restaurants and retail partners on Wolt. It helps your business appear in top positions inside the Wolt app, exactly when customers are ready to place an order. It’s designed to drive real results and help you grow through more visibility and more orders.

Q: Is this right for me?

Yes! Wolt Ads for Merchants is made for any business on Wolt, whether you’re a small local favorite, or a large enterprise. If you want to reach more customers and increase orders, Wolt Ads gives you an easy, flexible way to promote your store on or beyond the Wolt app.

Q: How much does it cost?

Wolt Ads for Merchants uses a pay-per-order model, meaning you only pay when someone places an order through your ad. You don’t pay for clicks or views that don’t lead to sales. It’s simple, performance-based pricing that ensures your budget goes toward real results.

Q: How do I set up my budget?

Budgets are set at the campaign level. You can select a daily average budget to be applied across the selected campaign dates, or you can set a lifetime campaign budget.

Q: Where will my ads appear in the Wolt app?

Right where customers are browsing and buying. Your ads can show up in top positions across the app — including the Discovery Tab, Search results, Restaurant & Store pages, and Cart Recommendations. That means you get visibility exactly when shoppers are making decisions.

Q: What is the average return for my Ads?

Wolt Ads typically deliver strong returns. On average, merchants see: 10% sales uplift 80% more visits to their venues 6x ROAS (return on ad spend) Actual results may vary by venue and setup, but our data shows consistent impact across categories.